Best Sales Gamification Software in 2026: Contest Tools Compared

Best for: Sales and support teams that want live KPI dashboards first, with gamification and contests layered on top.

• Unlimited dashboards and data sources are included even on the Medium plan.
• SAML2 single sign-on and API access are included from the entry plan.
• Contests and the reward store are only on Large, so the entry plan is mainly dashboards and achievements.

Our take: Plecto is a real-time performance dashboard platform with gamification built in, which makes it a good fit for teams that first need to see their numbers and then want to make them competitive. It connects to more than 150 data sources, lets you build dashboards with an AI builder or templates, and pushes them to screens, desktops and phones. Achievements, streaks and notifications are on Medium, while contests, the spinning wheel, a reward store and reports arrive on Large at $37.20 per tracked license per month. The ten-license minimum puts the entry cost at about $240 per month on Medium. Use the 14-day trial to connect your CRM and dialer and build one sales dashboard and one contest, checking how quickly data refreshes. Compared with Ambition, Plecto is more about visible metrics than coaching; compared with SalesScreen and Spinify, it publishes clear prices for its self-serve tiers.

Best for: Sales organizations that want leaderboards and scorecards connected to coaching programs, pipeline reviews and AI preparation.

• Publishes per-user prices for all three plans, including Enterprise.
• Coaching tools include AI coaching prep and an AI notetaker that captures action items from one-on-ones.
• Contracts are annual with a two-year standard term, and there is no free trial, only pilots for qualified buyers.

Our take: Ambition began as a sales gamification tool and now describes itself as an execution operating system for revenue teams. Its Starter plan still covers the classic gamification layer: leaderboards, competitions, scorecards and automated accolades. Pro adds structured coaching with pre-reads, calendar sync and pipeline snapshots, and Enterprise adds coaching analytics, conversation intelligence and private hosting. AI add-ons for insights and actions are priced separately at $5 and $4 per user per month. This makes Ambition a good fit for managers who want competitions to feed directly into one-on-ones rather than run as a separate program. The two-year standard contract is a real commitment, so ask whether a shorter first term or a paid pilot is possible. In a pilot, run one competition, one scorecard and a month of coaching sessions, then measure manager adoption. Compared with Plecto or Spinify, Ambition goes deeper on coaching; compared with LevelEleven, it is less tied to Salesforce.

Best for: Inside sales, insurance, financial services and call center teams that want always-on competitions and a 30-day trial.

• Essentials includes unlimited TV screens, a mobile app and single sign-on.
• Scout AI scans calls, meetings, follow-ups and pipeline movement to suggest which gamification tactic to use.
• Plan prices are not displayed, so budgeting requires a sales conversation beyond the trial.

Our take: SalesScreen focuses on always-on gamification for teams where activity volume matters, such as insurance agents, financial advisors, SDRs and call centers. Its toolkit includes competitions, missions, streaks, battles, XP and levels, and a reward shop on higher tiers, with unlimited TV screens and a mobile app. Scout AI watches activity data and flags reps or teams drifting off pace, then suggests which tactic to use, which is useful for managers who do not want to design every contest. The 30-day Essentials trial is the longest on this page and needs no card. Pricing is less transparent: the Scale and Pro tiers show per-user pricing without amounts, with minimums of 10 and 15 reps, and Coaching and Scorecards are $5 per user per month add-ons. In the trial, connect your CRM, run two competitions and check whether Scout's suggestions are specific enough to act on. Compared with Spinify, SalesScreen offers a longer trial; compared with Plecto, it gives fewer published prices.

Best for: Sales teams in sectors such as software, insurance, recruitment and real estate that want all features regardless of plan.

• Every plan includes every feature and integration, including the AI agents and unlimited TV displays.
• Only users who are tracked or take part in competitions are billed; admin-only users are free.
• The pricing page shows plan structure but no amounts, so you need a quote to compare costs.

Our take: Spinify takes a simple approach to packaging: every plan includes every feature and integration, including AI agents and unlimited TV displays, and plans differ by how much onboarding and ongoing strategy support you get. Self-service Sardine suits teams with an admin who will build their own competitions, while Goldfish and Shark add guided launch and an ongoing performance strategist. Leaderboards and automated competitions are the core, and its AI coaching agent builds personalized growth plans to reduce the need for manager one-on-ones. Only tracked users are billed, which helps if managers and executives only watch. The drawback is that the pricing page does not show amounts, so request a written quote. In the trial, set up one leaderboard per team and one automated competition, then test the coaching agent with two managers. Compared with SalesScreen, Spinify does not gate features by tier; compared with Plecto, it is more focused on motivation than dashboards.

Best for: Sales floors and contact centers that want leaderboards and contests broadcast to office TVs with minimal setup.

• Includes a free plug-and-play device for broadcasting leaderboards to office TVs.
• A Salesforce widget shows leaderboards directly inside Salesforce.
• Pricing and trial terms are only available through a booking call.

Our take: Hoopla has been running sales leaderboards since 2010 and remains strongly oriented to the physical sales floor. It broadcasts KPI leaderboards and contests to office TVs through a free plug-and-play device, and also to laptops and phones for remote staff. Contest formats are varied, from deal-close races and tournaments to live call battles, and automated announcements celebrate wins as they happen. Integrations cover Salesforce, HubSpot, Microsoft Dynamics, Talkdesk and Google Sheets, plus a REST API, which suits sales and contact center teams on common stacks. It also serves customer success and support teams with metrics such as handle time and renewals. Pricing is not published, and the trial is booked through the same flow as a demo, so ask for written trial terms. In the trial, set up a TV display and run one race and one head-to-head contest. Compared with Spinify or SalesScreen, Hoopla is more display-centric and less focused on AI coaching.

Best for: Salesforce-centric enterprise sales teams that want competitions, scorecards and coaching alongside territory and field tools.

• Sits in the Ascent Cloud suite with Territory Planner and Geopointe, so planning and field data can feed performance.
• The LevelEleven Performance Index score summarizes rep performance across metrics.
• There is no published price or trial, and its strongest fit is with Salesforce as the data source.

Our take: LevelEleven is a long-standing Salesforce-centric gamification and coaching product that now sits in the Ascent Cloud suite alongside Territory Planner, Shepherd and Geopointe. Its features are grouped around motivating, coaching and growing reps: competitions and combo competitions, badges, milestones and scorecards; coaching notes, templates and a goal engine; and advanced formula metrics with an integration engine. Because the suite connects territory planning and field execution, performance data can feed back into planning decisions, which suits enterprise sales operations teams. Pricing is quote-based, with Ascent Cloud asking for team size and products before showing figures. In a demo, confirm whether Salesforce is required for your use case, how scorecards handle custom objects and how much admin effort a new competition takes. Compared with Ambition, LevelEleven is more tightly tied to Salesforce; compared with Plecto, it is less about live dashboards and more about manager-led performance programs.