Türkiye has a huge sports audience and a small sports business. Why Süper Lig TV rights fell from $500m to $182m a season, how the Istanbul clubs are financed, where basketball and volleyball already export, and what export requires.
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Country Playbooks
How the United States, the United Kingdom, Germany, the Gulf states and Türkiye turn sport into industries, exports and soft power.
- 5 guides
- Updated Oct 31, 2026
Latest in Country Playbooks
The Gulf Playbook: Saudi Arabia, Qatar and the UAE as Sports Investors
What Saudi Arabia, Qatar and the UAE have bought in sport, why, and what it cost: PSG, Manchester City, Newcastle, four Saudi clubs, LIV Golf, DAZN, two World Cups, and the 2026 retreat from trophy assets.
Germany: 50+1, Bundesliga Economics and the Member-Club Model
Germany runs the world’s second-richest football league on fan control. How the 50+1 rule works, what the Bundesliga earns, why clubs refused a €1bn private equity deal and what the member-club model costs and delivers.
The United Kingdom: Premier League as a National Export
How Britain built a sports export that earns more abroad than at home: £6.8bn of Premier League revenue, £2.16bn a season in overseas rights, £4.4bn of tax, American owners and the new Independent Football Regulator.
The United States Sports Economy: Leagues, College Sport and the Franchise Model
How the United States turned sport into the world’s most profitable sports economy: closed leagues, $14.5bn of shared NFL television money, $299bn of franchise value, a paid college tier and a $16.9bn betting market.
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