by Ekrem Duman | Sep 15, 2026 | Marketing, Marketing News
⚡ TL;DROn September 10, 2026, Amazon Ads announced a partnership with OpenAI that lets advertisers place ads inside ChatGPT, bought and managed through Amazon’s own DSP rather than directly through OpenAI. Delta Vacations is among the first US brands piloting...
by Ekrem Duman | Aug 27, 2026 | Marketing News
Last updated: August 27, 2026 Marketers had a genuinely disruptive stretch in mid-to-late August 2026. Google shipped a spam update targeting bulk-produced low-quality content, tightened how Smart Bidding hits its targets, and briefly broke Search Console reporting...
by Ekrem Duman | Aug 6, 2026 | Marketing, Marketing News
Last updated: August 6, 2026 The AI Overviews marketing strategy conversation has moved from optional to urgent for every brand that depends on Google traffic. Search interest in terms like “AI Overviews,” “zero-click search,” “answer...
by Ekrem Duman | Aug 1, 2026 | Marketing, Marketing News
Last Updated: August 1, 2026 Meta grew advertising revenue 27% year-over-year to $59.4 billion in the second quarter of 2026. Amazon’s ad segment hit $19.8 billion, up 26%, powered in large part by live sports. Both numbers should have sent both stocks higher....
by Ekrem Duman | Jul 25, 2026 | Marketing, Marketing News
Search marketing built two decades of practice on a simple premise: rank high, earn the click, convert the visitor. That premise is breaking down in real time. Google’s AI Overviews and the broader shift toward AI-driven search are rewriting how information...
