Buyer’s guide · Technology
Best Product Roadmap Software in 2026: Pricing & Comparison
We compared four product roadmap platforms on public pricing, roadmap views, feedback capture, and collaboration so product teams can shortlist options quickly.
- Teams that want a free start with AI insights: Productboard — free plan plus paid from $19/maker/month annual.
- Product managers needing flexible prioritization and roadmaps: Craft.io — Starter at $19/editor/month annual.
- Teams focused on visual stakeholder roadmaps: Strategic Roadmaps by Tempo — Starter at $19/editor/month annual.
- Organizations wanting a full product suite with ideas and whiteboards: Aha! Roadmaps — Premium from $59/user/month annual.
Product roadmap software helps teams turn strategy into visible plans, prioritize features, share progress with stakeholders, and sometimes capture customer feedback in the same place. Buyers typically evaluate public pricing, free or trial access, core roadmap views, prioritization tools, and integrations with delivery systems such as Jira.
We used the same fields for every vendor: published pricing, free plan or trial, core focus, and main limitation. Order is not a quality ranking. We sorted public $0 or published list prices first and quote-led options last.
Compared at a glance
| Provider | Published pricing | Free plan or trial | Best for | Visit |
|---|---|---|---|---|
| 1. Productboard | Free; paid from $19/maker/mo annual | Free plan | Teams wanting AI-assisted feedback and roadmaps | Visit → |
| 2. Craft.io | Starter $19/editor/mo annual ($24 monthly) | Free trial | Product teams needing flexible prioritization | Visit → |
| 3. Strategic Roadmaps (Tempo) | Starter $19/editor/mo annual | 14-day trial | Visual roadmap communication | Visit → |
| 4. Aha! Roadmaps | Premium $59/user/mo annual ($74 monthly) | 30-day trial | Full product management suite | Visit → |
Prices are public list prices in USD, checked 15 Oct 2026; they change often — confirm on the vendor’s pricing page.
The four companies in detail
Productboard
Best for teams wanting AI-assisted feedback and roadmaps
Best for: product teams that want to connect customer feedback to prioritization and roadmaps with a free starting option.
| Attribute | Productboard |
|---|---|
| Published pricing | Free; Plus from $19/maker/mo annual; Business from $59/maker/mo annual (2-maker minimum on some tiers); Enterprise quote |
| Free plan or trial | Free plan with limited AI credits and feedback notes |
| Core focus | Feedback repository, prioritization, and roadmap views with Spark AI |
| Main limitation | Maker-seat billing and AI credit limits on lower tiers |
- Free plan available with roadmap and feedback tools plus limited AI credits.
- Product Portals and feedback integrations help close the loop with customers.
- Higher tiers require minimum makers and quote-based Enterprise features such as SAML SSO.
Craft.io
Best for product teams needing flexible prioritization
Best for: product managers who want unlimited free contributors, custom fields, and two-way development tool sync on a published Starter plan.
| Attribute | Craft.io |
|---|---|
| Published pricing | Starter $19/editor/mo annual ($24 monthly); Pro $79/editor/mo annual; Enterprise custom |
| Free plan or trial | Free trial available |
| Core focus | Roadmaps, backlog prioritization, and workspace views with free contributors |
| Main limitation | Only editors, team leaders, and admins count as paid seats; add-ons for OKRs or feedback portal |
- Starter publishes clear annual pricing with unlimited free contributors and viewers.
- Two-way sync with development tools and custom fields support day-to-day product work.
- Advanced portfolio, OKRs, and feedback portal features are add-ons or higher tiers.
Strategic Roadmaps (Tempo)
Best for visual roadmap communication
Best for: teams that need multiple roadmap visualizations, feedback collection, and idea prioritization for stakeholder alignment.
| Attribute | Strategic Roadmaps |
|---|---|
| Published pricing | Starter $19/editor/mo annual; Business $49; Professional $99; Enterprise custom; additional reviewers $5/mo |
| Free plan or trial | 14-day free trial |
| Core focus | Timeline, swimlane, and portfolio roadmaps with feedback and idea tools |
| Main limitation | Reviewer seats are limited per plan; two-way Jira sync and advanced features on higher tiers |
- Published Starter pricing includes unlimited roadmap views and one-way integrations.
- Feedback portal and idea prioritization templates available on Business and above.
- Formerly Roadmunk; some advanced security and private cloud options are Enterprise or add-ons.
Aha! Roadmaps
Best for full product management suite
Best for: organizations that want roadmaps linked to strategy, ideas portals, whiteboards, and knowledge bases in one platform.
| Attribute | Aha! Roadmaps |
|---|---|
| Published pricing | Premium $59/user/mo annual ($74 monthly); Enterprise $99/user/mo annual; Enterprise+ $149 annual only |
| Free plan or trial | 30-day free trial |
| Core focus | Strategy-linked roadmaps, prioritization scorecards, ideas portals, and whiteboards |
| Main limitation | Higher entry price; advanced Discovery, capacity planning, and OKRs on higher tiers or add-ons |
- Official pricing page lists Premium starting at $59 per user per month when billed annually.
- Includes Ideas Essentials, Whiteboards Essentials, and Knowledge Essentials on Roadmaps plans.
- Read-only users free on Enterprise; lower tiers may require paid seats for more contributors.
I need a free or low-cost startProductboard or Craft.io
I mainly need visual stakeholder roadmapsStrategic Roadmaps
Strategic Roadmaps by Tempo focuses on multiple visualizations, feedback collection, and idea prioritization with published Starter pricing at $19 per editor monthly annually.
I want a broad product suite including ideas and whiteboardsAha! Roadmaps
Aha! Roadmaps Premium starts at $59 per user per month annually and bundles ideas portals, whiteboards, and knowledge essentials with the roadmap tools.
Buying tip
Confirm whether pricing is per maker, editor, or user and how free contributors or viewers are counted. Seat minimums and annual billing change the real cost for small teams.
Does Productboard still offer a free plan in 2026?
Is Strategic Roadmaps the same as Roadmunk?
Yes. Tempo rebranded Roadmunk to Strategic Roadmaps. Pricing and features for the product appear on the Tempo pricing page for Roadmaps.
What is the cheapest published Aha! Roadmaps plan?
Aha! Roadmaps Premium starts at $59 per user per month when billed annually ($74 monthly) according to the official pricing page checked on 15 October 2026.
Last updated 15 October 2026. Pricing checked the same day from official vendor pages. We may earn from qualifying links; this does not affect order or conclusions. See our how we make money page.
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