Buyer’s guide Β· Sales
Best Interactive Demo Software in 2026: Pricing & Comparison
We compared four interactive-demo vendors on published price, free-plan limits, seat model, and whether a quote is required.
- One creator and a handful of demos at $0: Supademo β Free for 1 creator; Scale is $38 per creator a month on yearly billing.
- One published demo free, then a flat starter: Storylane β Free is 1 seat and 1 published demo; yearly Starter is $40 a month.
- A published team plan with 10 members: Guideflow β yearly Growth is listed at $499 a month, with 10 members included.
- Guided demos with a published annual entry: Walnut β Ignite is $575 a month billed annually; Scale is custom.
Interactive demo software turns a product into a clickable tour buyers can open without a live call. This comparison is sales and marketing demo automation: screenshot or HTML tours, lead capture, and sharing. It is not a webinar platform and not a full sales-engagement sequencer.
Each company is scored on the same fields: published pricing, free plan or trial, core focus, and the main limitation. The order is not a quality ranking. Providers are sorted with public $0 access first, then the lowest published paid entry, and quote-led plans last. Supademo and Storylane both have a free plan; Supademo is first because its published paid entry is lower.
Compared at a glance
| Provider | Published pricing | Free plan limit | Best for | Visit |
|---|---|---|---|---|
| 1. Supademo | Free; Scale $38/creator/mo yearly | 1 creator, 5 guided demos | A single creator testing tours | Visit β |
| 2. Storylane | Free; Starter $40/mo yearly ($50 monthly) | 1 seat, 1 published demo | One live demo before you pay | Visit β |
| 3. Guideflow | Growth $499/mo on yearly view; Startup $599/mo monthly | No numeric free tier on the plan cards | A 10-person demo team | Visit β |
| 4. Walnut | Ignite $575/mo billed annually; Scale custom | No free plan on the pricing page | Teams that will book a demo | Visit β |
Published list prices in USD, checked 7 October 2026 on each vendorβs pricing page. Yearly figures are the monthly rate when billed annually. Confirm the live page before you buy.
A free demo is usually one published tour. Unlimited demos, HTML capture, and Salesforce sit on paid plans.
What buyers are comparing
Marketing teams want a tour on the website. Sales teams want a link in the sequence and a CRM event. The price gap here is large: two vendors publish a free plan under $50 a month to start, and two publish team plans in the hundreds per month. That is a packaging difference, not a quality rank.
The 4 companies in detail
Supademo
Best for one creator on a free plan
Best for: a marketer who needs a few guided demos before buying a creator seat.
| Attribute | Supademo |
|---|---|
| Published pricing | Free $0/month. Scale $38 per creator/month on yearly billing (list $50). Business $199/month yearly, extra creators $50/month. Growth $350/month yearly for 5 creators. Enterprise custom, from 10 creators. |
| Free plan or trial | Free forever for 1 creator. Paid plans offer a trial from the pricing page. |
| Core focus | Guided interactive demos and video recordings, with HTML and sandbox on higher plans. |
| Main limitation | Free stops at 5 guided demos and 50 video recordings, and HTML cloning is not on Free or Scale. |
- Supademo lists Free at $0/month for 1 creator, with 5 guided interactive demos and 50 video recordings.
- Scale is billed per creator at $38/month on the yearly toggle.
- SSO and custom data residency are on Enterprise, which is custom and starts at 10 creators.
Storylane
Best for one published demo before a flat fee
Best for: a team that wants a single live demo free, then unlimited published demos on Starter.
| Attribute | Storylane |
|---|---|
| Published pricing | Free $0. Starter $40/month yearly or $50 monthly, 1 seat, extra seats $40. Growth $500/month yearly or $625 monthly, 5 seats. Premium $1,200/month yearly or $1,500 monthly, 10 seats. Enterprise custom. |
| Free plan or trial | Free plan. Paid plans use a trial request. |
| Core focus | Screenshot and video demos, lead capture, and account reveal on paid plans. |
| Main limitation | Free allows only 1 published demo. HTML editing starts on Growth. |
- Storylaneβs plans page lists Free at $0 with 1 seat and 1 published demo, and unlimited demo views.
- Yearly Starter is $40 a month; the monthly toggle shows $50. Additional seats are $40.
- Salesforce, SSO, and a whitelabel URL are on Premium, not Starter.
Guideflow
Best for a published 10-member plan
Best for: a startup team that wants a list price with members included.
| Attribute | Guideflow |
|---|---|
| Published pricing | Yearly view lists Growth at $499/month. Monthly view lists Startup at $599/month. Advanced is $1,499/month on yearly and $1,799/month on monthly. Extra users $50. 10 members included on the entry cards. |
| Free plan or trial | Page says you can start free. The priced cards are Startup, Growth, and Advanced, not a $0 tier with limits. |
| Core focus | Screenshot and mobile demos, branching, and a demo library. |
| Main limitation | The entry list price is a team fee, not a one-creator seat, and Advanced says βLetβs talk.β |
- Guideflowβs yearly toggle lists Growth at $499/month for startups, with 10 members included.
- The monthly toggle lists Startup at $599/month, also with 10 members and +$50 per additional user.
- There is no $0 plan card with a published demo cap, so the first numeric price is the team plan.
Walnut
Best for a published annual team entry
Best for: teams ready to book a demo and pay a published Ignite rate.
| Attribute | Walnut |
|---|---|
| Published pricing | Ignite $575 per month, billed annually. Accelerate $1,550 per month, billed annually. Scale is custom. |
| Free plan or trial | No free plan on the pricing page. Checkout is βBook a demo.β |
| Core focus | Guided demos, playlists, and deal rooms, with AI credits on each plan. |
| Main limitation | Scale, including a custom seat limit, is quote-only. Add-ons such as SSO are separate. |
- Walnut lists Ignite at $575 per month, billed annually, for teams starting guided demos.
- Accelerate is $1,550 per month billed annually and adds personalization, analytics, and Salesforce.
- Scale is a custom price, and several capabilities are paid add-ons rather than included in Ignite.
Kurums Match
I need one tour on the site this weekFree plan
We have several creators and want a list pricePer creator
Supademo Scale is $38 per creator a month on yearly billing. Storylane Starter is a flat $40 a month yearly for one seat, then $40 per extra seat.
We want HTML capture and SalesforceHigher plan
Budget above the entry tier. Storylane puts HTML editing on Growth and Salesforce on Premium. Supademo puts HTML demos on Business. Walnut lists advanced Salesforce on Accelerate.
Procurement wants a quote and a CSMCustom
Walnut Scale and Storylane Enterprise are custom. Guideflow Advanced is a talk-to-us step above the published entry.
Buying tip
Ask whether the price is per creator or a platform fee with seats included. Supademo Scale is per creator. Guideflowβs entry card includes 10 members. Mixing those models makes a five-person team look cheaper or more expensive than it is.
How this comparison was put together
We opened official pricing pages on 7 October 2026 for Supademo, Storylane, Guideflow, and Walnut. Figures are list prices in USD as shown that day. Yearly rates are the monthly equivalent when the vendor bills annually. Navatticβs paid plans did not show a numeric rate on the same day, so Navattic is not a row. Order follows the published-price sort, not a quality score. No Kurums Recommends, Top Pick, or Verified badge is used.
FAQ
Is an interactive demo the same as a product tour inside the app?
Does the free plan remove the vendor logo?
Storylane lists custom branding, including logo removal, on Starter, not Free. Check each paid card before you embed a tour on a pricing page.
Why is the price gap so wide?
Supademo and Storylane publish a creator or starter fee. Guideflow and Walnut publish team plans with members or a booked demo. Compare the seat count, not only the headline.
Do these include a digital sales room?
Walnut lists digital sales rooms on Scale, which is custom, and as an add-on. Storylane lists hubs on higher plans. Do not assume the entry plan includes a deal room.
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